![]() Some of these ideas can make a big difference. ![]() Instead, ideas that work on road bikes rapidly cross-pollinate to mountain, cyclocross, and track bikes, and vice versa. ![]() Felt employs a small team of talented engineers, and the company and its product line are too small for them to be dedicated to single categories. Rather, it is a product-driven company, and has been ever since Jim Felt started making custom aluminum bikes with his name on them decades ago. Just the fact that you most likely hear very little about Felt, especially now that its bikes are no longer being ridden by UCI WorldTour teams, may indicate that it’s not a marketing-driven company. But Felt Bicycles is a small company that surpasses them in some areas. Given the engineering budgets of companies like Trek, Specialized, Giant, and Cannondale, it’s hard to make a bike better than they make. ![]() If I had a dollar for every time I’ve been told, “We’re a small company, and the only way we can compete with the big companies is to make a better product,” I’d be a very rich man. VeloNews and Velo magazine’s editorial staff voted this piece as one of our favorite articles of the year. Get access to everything we publish when youĮditor’s note: To close out the year, we are counting down the top 14 stories of 2014. ![]()
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